Our existing schoolchildren about 200 million people , about 40 million high school students , adult students in about 500 million people, approximately 34 million enterprises leadership . Social development requires further enhance the quality of the national culture and education , and a substantial increase in investment in education , China stationery market in the future will continue to show rapid growth momentum.
As the domestic economy is still relatively low level , cheap labor , weak competitiveness , traditional stationery still has a huge consumer market. But with the gradual integration with the international , cultural goods diversified, multi- level consumer organizations have been formed , high-end products are not uncommon . To meet the new stylish, practical and beautiful, environmentally safe , high cultural value , such as stationery and more popular appeal , profits are higher . With stationery stores, specialized market matures, brand-based high-end products will become mainstream consumption.
In the pattern of global economic integration , capital always flows to low- cost countries and regions, for many Chinese enterprises, this is an opportunity and a challenge. So , seize opportunities, meet challenges , as the domestic stationery industry , should take the initiative to close the international market, through a variety of efforts to implement the Chinese stationery brand to break through.